This simple change in scheduling new patients resulted in a DSO offering several hundred thousand dollars higher than the previous.

You might not realize …

But one of the aspects of your business which DSOs are MOST interested in, is the process you use to acquire new patients.

Part of the reason for this is obvious …

If you have a great new patient process, then they know that you are reliably going to continue creating new business and grow after they acquire you.

They also know, if you have a good scalable process, whether they can influence that growth or not with their investment.

If you don’t have a great patient acquisition process which is scalable, then that’s one less lever for the DSO to pull, or they’ll need to install some of their own systems to make it work.

Either way, it means they are going to offer you less money for your practice.

In addition to the obvious reasons for having great patient acquisition systems and what that means for your practice …

When they purchase your practice, they can use the systems you’ve developed in other practices they own, thus providing even more return for their investment.

All this to say …

It’s very important and highly lucrative to get this right.

See what I’m talking about here.