The Technology Factor What DSOs Expect From Your Practice

The Technology Factor What DSOs Expect From Your Practice

Feb 20, 2025 9:00:00 AM / by Everything DSO

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Dear Reader,

When DSOs evaluate your practice, they’re not just looking at your production numbers, patient flow, or location. They’re looking at something that can make or break your valuation: your technology.

Today’s DSOs aren’t just acquiring practices—they’re investing in the future of dentistry. And a practice with outdated systems or old-school tools sends one loud message: More work. More expense. More risk.

But a practice that’s modern, efficient, and equipped with cutting-edge technology? That’s a different story. That’s a practice worth paying top dollar for.

Why Technology Matters to DSOs

In the competitive dental landscape, technology is more than a convenience—it’s a business necessity. DSOs value practices that embrace innovation because it:

  1. Drives Efficiency
    Advanced tools like digital X-rays and cloud-based software streamline workflows, allowing staff to accomplish more in less time. This reduces overhead and boosts profit margins—two things DSOs love.

  2. Enhances Patient Experience
    Patients notice technology. A practice with digital imaging, intraoral cameras, or online scheduling stands out as modern, professional, and patient-focused. DSOs know that satisfied patients are loyal patients.

  3. Minimizes Risk
    Paper charts and outdated systems aren’t just inefficient—they’re risky. Lost records, errors, and compliance issues can lead to headaches for DSOs post-acquisition. Technology eliminates these risks.

  4. Future-Proofs the Practice
    DSOs think long-term. A practice with up-to-date systems requires fewer upgrades and less investment to bring it in line with their standards.

What DSOs Look For

If you’re wondering whether your practice’s technology is up to par, here are the areas DSOs are most likely to evaluate:

  1. Digital X-Rays
    Gone are the days of film. DSOs expect digital imaging that’s faster, safer, and more precise—offering better diagnostics and a better patient experience.

  2. Cloud-Based Practice Management Software
    DSOs want software that integrates scheduling, billing, and patient records seamlessly. Cloud-based systems allow for centralized management across multiple locations, making your practice more attractive.

  3. Intraoral Cameras and Imaging
    These tools improve case acceptance by showing patients exactly what’s happening in their mouths. DSOs know these visual aids drive revenue.

  4. Online Scheduling and Patient Portals
    Today’s patients demand convenience. DSOs prefer practices that offer online appointment booking, electronic forms, and patient portals.

  5. Digital Payment Options
    Whether it’s contactless payments or financing integration, DSOs expect practices to make billing easy for patients.

Take a moment to think about what technology means for you as a dentist—not just as a seller.

Have you ever felt frustrated because your systems were slow, outdated, or unorganized? Have you missed out on case acceptances because patients couldn’t visualize the problem?

Modern technology isn’t just about impressing DSOs—it’s about making your life easier, improving patient care, and giving you more time to focus on what matters.

But here’s the harsh reality: If your technology is holding you back, it’s also holding back the value of your practice.

We’ve seen it time and time again:

  • A practice with strong production but outdated systems receives a lower valuation because of the additional costs DSOs anticipate.

  • Another practice, similar in revenue but with updated technology, commands a significantly higher offer.

The difference? Often six figures or more.

Can you afford to leave that money on the table?

How to Upgrade Your Practice for Maximum Value

If you’re thinking about selling—or simply want to stay competitive—it’s time to assess your technology. Here’s how to get started:

  1. Audit Your Current Systems
    Are you still using paper charts or outdated imaging equipment? Identify gaps and prioritize updates that will have the biggest impact.

  2. Invest Strategically
    Technology upgrades don’t have to break the bank. Focus on tools that improve efficiency, patient experience, and compliance.

  3. Highlight Your Investments
    When it’s time to negotiate with a DSO, make sure they understand the value of your technology and how it benefits the practice.

  4. Stay Ahead of Trends
    DSOs want practices that are future-ready. Keep an eye on emerging tech like AI diagnostics or teledentistry and consider how they might fit into your practice.

Your practice is more than a collection of tools and systems—it’s the product of years of dedication and hard work. But technology is the bridge between where you are now and the value your practice can command in the future.

Don’t let outdated systems send the wrong message to DSOs. Instead, let your technology tell a story of innovation, efficiency, and excellence.

How Everything DSO Can Help

At Everything DSO, we understand what DSOs are looking for—and we know how to help you position your practice for maximum value. Whether you need guidance on technology upgrades or want to know how your current systems stack up, we’re here to help.

Reach out to us to schedule a confidential consultation. Let’s make sure your technology is working FOR you—not against you.

Sincerely,

Your Team at Everything DSO

Everything DSO

Written by Everything DSO

 Stan Kinder

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